BORALE IS THE EUROPEAN EXPERTISE MARRIED WO THE CANADIAN BOREAL FOREST
BORALE has been created in 2008, but operations officially started on December 12, 2012. It is based on strong values which are built on two aspects : the necessity of using healty products that provide peace of mind for all my family members, and the desire to work with the vast natural resources that surround us, especially the boreal forest which overflows with treasures and benefits.
THE IMPORTANCE OF THE METHOD
Of course, we don't become a master soap maker overnight. After testing many manufacturing processes, I concluded that the method is as important as ingredients. I also understood that patience, passion and time give a significantly higher quality result, which is extraordinary and unequivocal. Then, I opted for the full baking traditional method (classical making in an open vat) in order to obtain an EXTRA PURE SOAP.
The use of noble raw materials and my devotion for a method that has proved its worth over the centuries have then led to the creation of BORALE. This art which has lost its popularity due to its complexity, in a world that too often forgets to take time to do things well and neglects the respect of materials and knowledge.
A SIMPLE BUT STRONG MISSION
It's in a spirit of excellence that the BORALE team members are stimulated by a simple mission : to produce a genuine and healthy product which provides peace of mind for everybody who uses it, in symbiosis with the body and nature.
Together with it, we have a consciousness-raising mission : guiding people to get back to basics and developing the BORALE REFLEX. The reflex of asking questions, taking an objective look to put what we consume into perspective, outside hype and marketing. It's the reaction of wanting to understand, in order to simply make healthy an informed choices among a huge variety of products, which seems colourful and attractive at first sight.
The journey to attempt excellence is well underway and the ideology of the master craftsman in perfect harmony with his product gives an unparalleled result : you'll be immersed in nature and then you'll get back to basics.
LET YOURSELF BE TAKEN AWAY!
Vincent Imbeault, president